Oct
31
Casey Laps Lance Armstrong – on Amazon.com ;)
ByWow, what a day Friday, Oct. 30, 2009 was!
I wanted “Cancer for Christmas” on the Amazon Bestseller list as the perfect close-out to Breast Cancer Awareness month.
I planned. I strategized. I executed.
Here are the results, in living color:
Here are the stats on the book, also in living color:
Thanks for this go to a huge number of people, but the biggest players are Mary Foley, who shared the plan with her honkin’ huge mailing list; Shela Dean, who showed me “the way”; the book’s fans on Facebook, who shared the push; and a host of Twitter-ific folks, including Alicia Staley, Mary Fender, and Chris Brogan.
What. A. RIDE!





